https://alexiszerafa.com alexis's portfolio Fri, 09 Aug 2024 16:56:28 +0000 https://alexiszerafa.com en https://alexiszerafa.com/hello_01 Thu, 24 Dec 2020 18:36:54 +0000 alexis's portfolio https://alexiszerafa.com/hello_01 <img width="343" height="274" width_o="343" height_o="274" data-src="https://freight.cargo.site/t/original/i/c7aff40ba7884b241b2e5ae43ab5e31ac144c68f3f3b4e7898399bc2b35188ca/drawing-me1.gif" data-mid="93146681" border="0" data-scale="9" data-no-zoom data-draggable data-icon-mode src="https://freight.cargo.site/w/343/i/c7aff40ba7884b241b2e5ae43ab5e31ac144c68f3f3b4e7898399bc2b35188ca/drawing-me1.gif" /> HELLO! I'M ALEXIS If we haven’t met, nice to meet you!!&nbsp; https://alexiszerafa.com/ar-work Sat, 14 Nov 2020 00:39:20 +0000 alexis's portfolio https://alexiszerafa.com/ar-work WORKLet’s cut to the chase and jump right into my work. My main focus is experiential and innovation work, and I love to experiment with many mediums. See a sample of some of my coolest projects below, and my art practice at pondskaterstudio.com <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/3037b2a6d876334a4140934e5ff33d3db6411cc5b2ba08d2b94d7096508ed129/ghostVariations-thumb.jpg" data-mid="221253734" border="0" data-no-zoom="true" alt="Ghost Variations" data-caption="Ghost Variations" src="https://freight.cargo.site/w/512/i/3037b2a6d876334a4140934e5ff33d3db6411cc5b2ba08d2b94d7096508ed129/ghostVariations-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/3512def130d9b333adb360b681ed11b74882c286f14b9bc6eccd2d41d86a29f8/zenGarden-thumb.jpg" data-mid="216098658" border="0" data-no-zoom="true" alt="Calm Corner - Spectacles" data-caption="Calm Corner - Spectacles" src="https://freight.cargo.site/w/512/i/3512def130d9b333adb360b681ed11b74882c286f14b9bc6eccd2d41d86a29f8/zenGarden-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/6103b4f12cb199934ae852448bd32bdaaf9e7d933e7d7c59aed59b4e7feb2a33/kitkat-thumb.jpg" data-mid="216098113" border="0" data-no-zoom="true" alt="KitKat Chinese New Year" data-caption="KitKat Chinese New Year" src="https://freight.cargo.site/w/512/i/6103b4f12cb199934ae852448bd32bdaaf9e7d933e7d7c59aed59b4e7feb2a33/kitkat-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/6583632838c5cda32e18e6c0c281bfbe6a049b635520cc8258138787689023a1/coachella-thumb.jpg" data-mid="148586708" border="0" data-no-zoom="true" alt="The Coachellaverse" data-caption="The Coachellaverse" src="https://freight.cargo.site/w/512/i/6583632838c5cda32e18e6c0c281bfbe6a049b635520cc8258138787689023a1/coachella-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/17998b61075262f8a51e4900aa7acd9d7ddcf5fd5d0e9e52410eab11458d7bdd/lrp-thumb.jpg" data-mid="216098655" border="0" data-no-zoom="true" alt="La Roche-Posay x US Open" data-caption="La Roche-Posay x US Open" src="https://freight.cargo.site/w/512/i/17998b61075262f8a51e4900aa7acd9d7ddcf5fd5d0e9e52410eab11458d7bdd/lrp-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/5547c5366f25b58c54a25d80eade9cf91d7a9af15d3fd595bbbdb90353481396/hp-thumb.jpg" data-mid="148591134" border="0" data-no-zoom="true" alt="Cursed Child" data-caption="Cursed Child" src="https://freight.cargo.site/w/512/i/5547c5366f25b58c54a25d80eade9cf91d7a9af15d3fd595bbbdb90353481396/hp-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/1307b2afd7289420a27011fc14b5747b43286758fb01e667d76d2cf528a672ec/elytron-thumb.jpg" data-mid="148586709" border="0" data-no-zoom="true" alt="Elytron" data-caption="Elytron" src="https://freight.cargo.site/w/512/i/1307b2afd7289420a27011fc14b5747b43286758fb01e667d76d2cf528a672ec/elytron-thumb.jpg" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/e78c9a4c3d779c1e26948eef85eadcebd1bf69ed6156763b91b9d772aead97de/bulgari-icon.jpg" data-mid="180235062" border="0" data-no-zoom="true" alt="Bulgari" data-caption="Bulgari" src="https://freight.cargo.site/w/500/i/e78c9a4c3d779c1e26948eef85eadcebd1bf69ed6156763b91b9d772aead97de/bulgari-icon.jpg" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/3ea187458ee35501ca04c7c268b094e1679ecc9dbbcc5f8b0e1a7651ba5fc22b/rimowa-thumb.jpg" data-mid="180234936" border="0" data-no-zoom="true" alt="Rimowa" data-caption="Rimowa" src="https://freight.cargo.site/w/500/i/3ea187458ee35501ca04c7c268b094e1679ecc9dbbcc5f8b0e1a7651ba5fc22b/rimowa-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/214da162c8f822fc50850e4a1b30147f5d44459e704b5c51812c3d0d4e6b3d4b/coffeyMural-thumb.jpg" data-mid="221254252" border="0" data-no-zoom="true" alt="Lens Studio Student Cohort" data-caption="Lens Studio Student Cohort" src="https://freight.cargo.site/w/512/i/214da162c8f822fc50850e4a1b30147f5d44459e704b5c51812c3d0d4e6b3d4b/coffeyMural-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/3a20571f570f6bc53f44fbace590359dfc814d34602f8feb16a069ca27bd8061/a24-thumb.jpg" data-mid="221254683" border="0" data-no-zoom="true" alt="A24 and More" data-caption="A24 and More" src="https://freight.cargo.site/w/512/i/3a20571f570f6bc53f44fbace590359dfc814d34602f8feb16a069ca27bd8061/a24-thumb.jpg" /> <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/0f0293f071ee5e2cfb1164bc12eb695240b6dab8418113907eecf33c11031280/odmor-thumb.jpg" data-mid="148586710" border="0" data-no-zoom="true" alt="Odmor" data-caption="Odmor" src="https://freight.cargo.site/w/512/i/0f0293f071ee5e2cfb1164bc12eb695240b6dab8418113907eecf33c11031280/odmor-thumb.jpg" /> https://alexiszerafa.com/a-little-about_02 Thu, 24 Dec 2020 18:36:54 +0000 alexis's portfolio https://alexiszerafa.com/a-little-about_02 A LITTLE ABOUT ME https://alexiszerafa.com/introduction_03 Thu, 24 Dec 2020 18:36:54 +0000 alexis's portfolio https://alexiszerafa.com/introduction_03 It’s hard to put me in a boxI love augmented reality, but I also love pottery, visual design, fiber arts, UX/UI, and much more! &nbsp;<img width="256" height="256" width_o="256" height_o="256" data-src="https://freight.cargo.site/t/original/i/8f80141b5118d1073d740bb37aa0045d0825add34f1bbb6c123f047726a3228e/in-a-box_v2.gif" data-mid="124550729" border="0" data-scale="23" data-no-zoom data-icon-mode src="https://freight.cargo.site/w/256/i/8f80141b5118d1073d740bb37aa0045d0825add34f1bbb6c123f047726a3228e/in-a-box_v2.gif" /> I pride myself with knowing at least a little about a LOT of mediums.&nbsp; https://alexiszerafa.com/augmented-reality_04 Thu, 24 Dec 2020 18:36:55 +0000 alexis's portfolio https://alexiszerafa.com/augmented-reality_04 Innovation is my passion I can make a wonderful matcha latte, but I feel you may not be interested in that, so let’s chat about my other interests! Working in the innovation space has allowed me to work closely with many talented individuals, and take on more of a strategy and art direction role. Beyond development I have experience with pitching, client management, and creative direction.&nbsp; https://alexiszerafa.com/bridge_gaps_05 Sat, 08 May 2021 20:41:19 +0000 alexis's portfolio https://alexiszerafa.com/bridge_gaps_05 I love to bridge gaps!<img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/b80d83fe2e32870567e34e939ef9b960bd6031c500eb8e7dcaee0709d5506beb/bridge-gap_v2.gif" data-mid="108464332" border="0" data-scale="19" data-no-zoom data-icon-mode src="https://freight.cargo.site/w/512/i/b80d83fe2e32870567e34e939ef9b960bd6031c500eb8e7dcaee0709d5506beb/bridge-gap_v2.gif" />Working within both creative and technical disciplines helps me communicate and work with so many amazing people! I continuously try to hone both sets of skills because I think being multifaceted and well rounded helps me make the best work possible (and also, it’s a lot of fun!!). https://alexiszerafa.com/contact_07 Thu, 24 Dec 2020 18:36:55 +0000 alexis's portfolio https://alexiszerafa.com/contact_07 WANT TO KNOW MORE? Contact me, I’d love to chat!! alexiszerafa (at) gmail (dot) com https://alexiszerafa.com/Kitkat-CNY-header Fri, 09 Aug 2024 15:24:01 +0000 alexis's portfolio https://alexiszerafa.com/Kitkat-CNY-header KitKat Chinese New Year Role: Creative Direction, Development Medium: Mobile Augmented Reality Client: Nestlé Malaysia &nbsp;&nbsp; For KitKat, our team at the Mill created a multifaceted social AR experience for Chinese New Year. The ask was to create an experience that works on multiple faces, and integrates four distinct motifs. We also had to reinvent a CGI dragon as a lightweight real time asset.&nbsp; The jumping off point for this brief was the new Farbled (marbled with flavor) Kitkat product. Four seasonal wrappers were introduced each with their own distinct iconography.&nbsp; I handled creative direction on this project as well as development.&nbsp; <img width="571" height="408" width_o="571" height_o="408" data-src="https://freight.cargo.site/t/original/i/11621f1d1094a7b1580e9d7a491cf720f9e0184baa4c98f092f1084218bccd41/kitkatWrapper.png" data-mid="216114065" border="0" src="https://freight.cargo.site/w/571/i/11621f1d1094a7b1580e9d7a491cf720f9e0184baa4c98f092f1084218bccd41/kitkatWrapper.png" /> https://alexiszerafa.com/Kitkat-CNY-full-bleed-img Fri, 09 Aug 2024 16:51:47 +0000 alexis's portfolio https://alexiszerafa.com/Kitkat-CNY-full-bleed-img Users can choose between four seasonal greetings to create their own unique content. Each greeting is accompanied by unique interactive elements calling back to the limited edition KitKat wrappers. https://alexiszerafa.com/Kitkat-CNY-body Fri, 09 Aug 2024 16:56:28 +0000 alexis's portfolio https://alexiszerafa.com/Kitkat-CNY-body The 3D Elements One challenge with this project was balancing all the client's requested elements: four wrapper items (bamboo, coins, oranges, flowers), Farbled KitKat fingers, an animated dragon, four text greetings, and tappable motifs that burst into fireworks. I led the Mill team in Shanghai to create and optimize the 3D assets for mobile. I also developed the effect, including animations, shaders, materials, and transitions. <img width="320" height="394" width_o="320" height_o="394" data-src="https://freight.cargo.site/t/original/i/32b4f66eedf05e71a440044bf611b0280d1738abda640efd5288ea68eb5f37d3/kitkat-square-dragon.gif" data-mid="216139622" border="0" src="https://freight.cargo.site/w/320/i/32b4f66eedf05e71a440044bf611b0280d1738abda640efd5288ea68eb5f37d3/kitkat-square-dragon.gif" /> <img width="968" height="1196" width_o="968" height_o="1196" data-src="https://freight.cargo.site/t/original/i/6ae629ac85403bab74035e995489bb067d9be6d01db3974aa110d952c4f34a18/kitkat-square-dragon.jpg" data-mid="216139637" border="0" src="https://freight.cargo.site/w/968/i/6ae629ac85403bab74035e995489bb067d9be6d01db3974aa110d952c4f34a18/kitkat-square-dragon.jpg" />